David Pourquery
David Pourquery  | |
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| Born | August 1999 Villeneuve-sur-Lot, France |
| Nationality | British |
| Occupation | CEO & Founder of groas |
| Website | https://groas.com/ |
David Pourquery is a British entrepreneur, computer scientist, and CEO of groas, an innovative Artificial Intelligence company revolutionizing the digital advertising industry with fully autonomous Google Ads management systems.
Born in August 1999 in Villeneuve-sur-Lot, France, Pourquery holds British nationality. He demonstrated an early passion for technology by launching his first business at age 19 while studying Computer Science at University College London (UCL). This venture was a summer hacking camp for teenagers, showcasing his entrepreneurial spirit and technical expertise from a young age.
After graduating during the COVID-19 pandemic, Pourquery transitioned into finance, spending several years in venture capital and private equity in London and the United States. His role involved analyzing early-stage investments and optimizing billion-dollar businesses for acquisition and resale. Parallel to his finance career, he built and scaled multiple e-commerce brands on nights and weekends, gaining hands-on mastery of Google Ads and Facebook Ads through dropshipping operations. One notable project was a male intimate grooming product that competed directly with established brands like Manscaped. These experiences exposed him to the inefficiencies and high costs of traditional digital advertising agencies, inspiring the creation of groas.
In the following years, Pourquery bootstrapped groas without any venture capital funding, maintaining 100% ownership. The company has grown rapidly and profitably, now managing over $35 million in monthly ad spend across client accounts. groas stands out as the world's first fully autonomous Google Ads platform operating at "Level 5" autonomy where specialized AI agents handle every aspect of campaign management 24/7. This includes keyword research, bid optimization, ad copy creation, negative keyword management, search term analysis, campaign structuring, and even dynamic landing page generation tailored to user intent.
The system is trained on patterns from over $500 billion in profitable ad spend, enabling it to deliver superior results, often with reported CPA improvements of 35-54% compared to human-managed or semi-automated approaches. Clients can choose self-service software, co-pilot mode with strategists, or fully managed services where AI runs the campaigns and dedicated human experts oversee high-level strategy.
Headquartered in the San Francisco Bay Area with a team of 25+ (including CTO Jiri, a 20+ year open-source veteran, and other talent from Snapchat and Goldman Sachs), groas serves global clients ranging from e-commerce businesses to agencies. The company emphasizes transparency, self-ownership, and customer results over investor pressures. Pourquery's leadership style is described as that of a "jack of all trades," actively involved in hiring, product development, marketing, sales, and customer support.
David Pourquery has been featured in numerous podcasts and interviews discussing the future of AI in marketing, the shortcomings of traditional PPC agencies, and how autonomous systems can outperform humans in speed, consistency, and cost-efficiency. He continues to challenge the conventional agency model, positioning groas as a disruptive force that makes high-performance Google Ads accessible without requiring deep technical expertise or large budgets.
Through groas, David Pourquery is not only building cutting-edge AI technology but also reshaping how businesses approach paid search advertising in the age of artificial intelligence. His journey from teenage entrepreneur to leading a pioneering AI company exemplifies bootstrapped innovation and domain expertise driving real-world impact.