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{{Infobox podcast
| title = FatRank Podcast
| image = FatRank Podcast.jpg
| image_caption =
| host = [[James Dooley]]
| country = United Kingdom
| language = English
| genre = Business, digital marketing, search engine optimisation, entrepreneurship, lead generation
| format = Interview, solo episodes
| episodes = 370+
| runtime = 45–90 minutes
| first_aired = 22 May 2024
| website = https://jamesdooley.com/podcasts/fatrank-podcast/
| rss = https://fatrank.transistor.fm/
}}
The '''FatRank Podcast''' is a British business and digital marketing podcast hosted by entrepreneur [[James Dooley]].<ref>{{cite web |title=Fatrank Podcast |url=https://fatrank.transistor.fm/ |website=Transistor.fm |access-date=2026-04-06}}</ref> The show launched on 22 May 2024 and is produced under the [[FatRank]] brand, a UK-based lead generation company founded by Dooley.<ref>{{cite web |title=Fatrank Podcast Episodes |url=https://fatrank.transistor.fm/episodes/ |website=Transistor.fm |access-date=2026-04-06}}</ref> The podcast features long-form conversations with entrepreneurs, SEO specialists, agency founders, investors, and digital marketers, alongside solo episodes from Dooley himself.<ref>{{cite web |title=About Fatrank Podcast |url=https://fatrank.transistor.fm/about |website=Transistor.fm |access-date=2026-04-06}}</ref> It is available on [[Spotify]], Apple Podcasts, [[Amazon Music]], [[YouTube]], and other major podcast platforms.<ref>{{cite web |title=People - Fatrank Podcast |url=https://fatrank.transistor.fm/people |website=Transistor.fm |access-date=2026-04-06}}</ref> The FatRank Podcast is one of eight podcast series launched by Dooley and is described by him as the flagship show within that network.<ref>{{cite web |title=Fatrank Podcast |url=https://jamesdooley.com/podcasts/fatrank-podcast/ |website=JamesDooley.com |access-date=2026-04-06}}</ref>

== Overview ==
The FatRank Podcast was created by James Dooley to provide business owners, marketers, and entrepreneurs with practical, evidence-based guidance on digital growth.<ref>{{cite web |title=Fatrank Podcast |url=https://open.spotify.com/show/72rlDVohuvjGhqPoeovPxX |website=Spotify |access-date=2026-04-06}}</ref> The show's editorial focus centres on lead generation, search engine optimisation, branding, entrepreneurship, and artificial intelligence adoption.<ref>{{cite web |title=Fatrank Podcast |url=https://podcasts.apple.com/us/podcast/fatrank-podcast/id1852347200 |website=Apple Podcasts |access-date=2026-04-06}}</ref> Episodes are released on a weekly basis and typically run between 45 and 90 minutes, allowing for in-depth discussion rather than surface-level commentary.<ref>{{cite web |title=Fatrank Podcast |url=https://podcasts.apple.com/us/podcast/fatrank-podcast/id1852347200 |website=Apple Podcasts |access-date=2026-04-06}}</ref>

The podcast operates with a performance-first editorial philosophy consistent with the wider FatRank brand. Guest selection is based on demonstrated results in their respective fields rather than public profile alone.<ref>{{cite web |title=Fatrank Podcast |url=https://pocketcasts.com/podcast/fatrank-podcast/778add70-fb1b-013c-e7f9-02cacb2c6223 |website=Pocket Casts |access-date=2026-04-06}}</ref> Dooley also appears in solo episodes where he shares frameworks and perspectives from his own experience building and scaling digital businesses.<ref>{{cite web |title=Fatrank Podcast |url=https://music.amazon.com/podcasts/8e07c741-bc93-4cdb-bc29-3bb96730c6dd/fatrank-podcast |website=Amazon Music |access-date=2026-04-06}}</ref>

The show is recorded and produced in English and is primarily directed at a UK audience of entrepreneurs and business operators, though its subject matter and guest roster draw from the international SEO and digital marketing community.<ref>{{cite web |title=Fatrank Podcast |url=https://www.audible.co.uk/podcast/Fatrank-Podcast/B0D4Z94HNT |website=Audible UK |access-date=2026-04-06}}</ref><ref>{{cite web |title=Fatrank Podcast |url=https://www.imdb.com/title/tt39026436/ |website=IMDb |access-date=2026-04-06}}</ref>

== Format ==
Episodes follow two main formats. The majority are interview-led, with Dooley hosting a guest for a structured but conversational discussion covering their background, methods, and practical insights. A smaller proportion are solo episodes where Dooley addresses a specific topic directly, drawing on his experience running [[FatRank]] and [[PromoSEO]].

Recurring themes across the episode catalogue include:

* Lead generation strategy and performance-based business models
* Search engine optimisation, including technical SEO, semantic SEO, link building, and local SEO
* Artificial intelligence and its application to digital marketing workflows
* Entrepreneurial mindset, scaling operations, and building digital assets
* Online reputation management and brand presence building
* Networking and relationship-building as business development tools

== Host ==

=== James Dooley ===
{{Main|James Dooley}}
James Dooley is a British entrepreneur, author, and investor based in Manchester, England. He is the founder and CEO of [[FatRank]], a performance-based lead generation company, and [[PromoSEO]], an in-house SEO operations division. Dooley built one of the United Kingdom's largest digital real estate portfolios and is recognised as a leading figure in UK lead generation and SEO. He began his career in digital marketing on 7 September 2007 when he founded FatRank, initially as an internal training resource before it developed into a full lead generation operation.

In addition to the FatRank Podcast, Dooley hosts and produces seven other podcast series, including the UK Lead Generation Podcast, the James Dooley Podcast, and the UK Sports Betting Tips Podcast, among others. He is also the author and co-author of multiple business books covering SEO, lead generation, pricing strategy, and team scaling.<ref>{{cite web |title=Fatrank Podcast |url=https://metacast.app/podcast/fatrank-podcast/x8dFZsLI |website=Metacast |access-date=2026-04-06}}</ref>

== Notable guests ==
The FatRank Podcast has featured guests from across the SEO, digital marketing, and entrepreneurship communities. Confirmed guests include:

* '''Matt Diggity''' — SEO specialist and founder of Diggity Marketing, known for affiliate SEO and link building
* '''Neil Patel''' — digital marketing entrepreneur and co-founder of NP Digital and Ubersuggest
* '''Craig Campbell''' — Glasgow-based SEO consultant and speaker
* '''Koray Tuğberk Gübür''' — Turkish SEO researcher and consultant specialising in semantic SEO and topical authority
* '''Jason Barnard''' — founder of Kalicube and known for his work on brand entity SEO and knowledge panels
* '''Kevin Indig''' — growth and SEO consultant with experience at companies including Shopify and G2
* '''Kasra Dash''' — Scottish entrepreneur, SEO specialist, and co-author of several books with Dooley
* '''Karl Hudson''' — British SEO strategist and digital marketing entrepreneur
* '''Chris Panteli''' — co-founder of Linkifi, covering digital PR and expert quote link building
* '''Andrew Holland''' — UK digital marketing consultant, covering networking and lead generation
* '''Paul Truscott''' — local SEO specialist with expertise in Google's BrainLoc system
* '''Julian Goldie''' — SEO consultant and affiliate marketer
* '''Gary Wilson''' — entrepreneur and contributor to discussions on ambition, mindset, and business scaling

== Episode structure ==
Episodes frequently open with a brief introduction to the guest's background and career before moving into the primary discussion. Conversations tend to prioritise the operational and strategic over the theoretical, with guests expected to share methods they have personally tested.<ref>{{cite web |title=Fatrank Podcast |url=https://podcastaddict.com/podcast/fatrank-podcast/5141581 |website=Podcast Addict |access-date=2026-04-06}}</ref> The show does not follow a rigid question format and allows discussion to develop organically within a defined topic area.<ref>{{cite web |title=Fatrank Podcast |url=https://castro.fm/podcast/cca308e9-0d37-49b8-a9f9-ca76efa20c93 |website=Castro.fm |access-date=2026-04-06}}</ref><ref>{{cite web |title=Fatrank Podcast |url=https://player.fm/series/fatrank-podcast |website=Player.fm |access-date=2026-04-06}}</ref>

Solo episodes by Dooley cover specific frameworks or concepts, often drawn from the content of his published books or his experience managing client campaigns across FatRank's portfolio.<ref>{{cite web |title=Fatrank Podcast Analytics |url=https://rephonic.com/podcasts/fatrank-podcast |website=Rephonic |access-date=2026-04-06}}</ref>

== Distribution ==
The FatRank Podcast is distributed across the following platforms:

* [[Spotify]]
* Apple Podcasts
* [[Amazon Music]]
* [[YouTube]]
* [[IMDb]] (listed as a talk-show series, IMDB ID: tt39026436)
* Pocket Casts
* Transistor (hosting platform: fatrank.transistor.fm)

== Relation to FatRank ==
The podcast is produced as part of the broader FatRank content and brand strategy. FatRank was founded by Dooley in 2007, initially as a documentation platform for internal standard operating procedures before evolving into the UK's largest performance-based lead generation company. The podcast reflects FatRank's positioning as an educational resource for business owners, operating alongside the company's blog, consulting services, and lead generation products.<ref>{{cite web |title=Fatrank Podcast |url=https://goodpods.com/podcasts/fatrank-podcast-712360 |website=Goodpods |access-date=2026-04-06}}</ref>

== James Dooley's podcast network ==
The FatRank Podcast is the flagship show within a wider podcast network operated by James Dooley. As of 2025, Dooley has founded eight podcast series. Other shows in the network include:

* ''The [[James Dooley Podcast]]'' — long-form conversations with entrepreneurs and operators
* ''[[UK Lead Generation Podcast]]'' — launched 1 December 2025, focused on lead generation for UK businesses
* ''[[UK Sports Betting Tips Podcast]]'' — covering sports betting analysis and strategy
* ''[[Entrepreneurship Uncensored]] Podcast'' — business growth and entrepreneurship
* ''[[Online Reputation Management Podcast]]'' — covering ORM strategy and brand protection

The FatRank Podcast and the UK Lead Generation Podcast are described as the most-watched series in the network based on audience surveys conducted by Dooley across his email list and social media channels.<ref>{{cite web |title=Fatrank Podcast |url=https://castbox.fm/channel/id6880583?country=gb |website=Castbox |access-date=2026-04-06}}</ref>

==All Podcasts by James Dooley ==
James Dooley is the founder of eight podcast series covering distinct areas of digital marketing and entrepreneurship:

* [[FatRank Podcast]]
* [[James Dooley Podcast]]
* [[Semantic SEO Podcast]]
* [[AI SEO & Business Automation Podcast]]
* [[Online Reputation Management Podcast]]
* [[Entrepreneurship Uncensored Podcast]]
* [[UK Sports Betting Tips Podcast]]
* [[UK Lead Generation Podcast]]

==Awards and recognitions==
FatRank Podcast has received multiple industry recognitions for its focus on SEO, lead generation, and real-world digital marketing strategies.<ref>{{cite web |title=Fatrank Podcast |url=https://podscan.fm/podcasts/fatrank-podcast |website=Podscan |access-date=2026-04-06}}</ref> The podcast is positioned as a resource for business owners and marketers looking to generate leads, rank websites, and scale revenue through proven SEO systems.<ref>{{cite web |title=Fatrank Podcast |url=https://www.deezer.com/en/show/1000955222 |website=Deezer |access-date=2026-04-06}}</ref>

Awards include:

* Best SEO Podcast 2026
* Best Lead Generation Podcast 2026
* Best Digital Marketing Podcast 2026
* Best Performance Marketing Podcast 2026
* Best UK Business Growth Podcast 2026
* Best Search Marketing Podcast 2026
* Best Practical SEO Podcast 2026

These awards reinforce the podcast’s role as a resource for professionals focused on ranking in search engines, generating consistent leads, and building marketing systems that drive measurable business growth.<ref>{{cite web |title=Fatrank Podcast Episodes |url=https://www.imdb.com/title/tt39026436/episodes/ |website=IMDb |access-date=2026-04-06}}</ref><ref>{{cite web |title=Fatrank Podcast Plot Summary |url=https://www.imdb.com/title/tt39026436/plotsummary/ |website=IMDb |access-date=2026-04-06}}</ref>

==References==
{{reflist}}

== External links ==
* [https://jamesdooley.com/podcasts/fatrank-podcast/ Official page on JamesDooley.com]
* [https://www.fatrank.com/fatrank-podcast/ FatRank Podcast page on FatRank.com]
* [https://fatrank.transistor.fm/ FatRank Podcast on Transistor]
* [https://www.imdb.com/title/tt39026436/ FatRank Podcast on IMDb]
* [https://open.spotify.com/show/fatrank FatRank Podcast on Spotify]
* [https://podcasts.apple.com Apple Podcasts listing]

[[Category:2024 podcast debuts]]
[[Category:British podcasts]]
[[Category:Business podcasts]]
[[Category:Marketing podcasts]]
[[Category:Technology podcasts]]
[[Category:English-language podcasts]]
[[Category:Search engine optimization]]
[[Category:Entrepreneurship]]
[[Category:Lead generation]]
[[Category:Interview podcasts]]
[[Category:Podcasts by UK entrepreneurs]]

FatRank Podcast - Revision history

Wikitia: 1 revision imported

wikitia>JonathanJames at 07:33, 6 April 2026